Tuesday, January 31, 2012

Chrysler's Mopar readies more kits and models

  For its 75th anniversary, Mopar is eager to show off how good it is at helping motorists, enthusiasts wne weekend racers customize their car as well its ability to develop special features and components  for various Chrysler Divisions. Consequently, Chrysler executives could wait to show how four distinctive models, which will be part of Chrysler's sprawling display at the annual Chicago Auto Show. Four different vehicles made over by  Mopar will be part of the display vehicles, including the Mopar '12 300, Fiat 500 "Stinger," Mopar Jeep Compass "True North" and Dodge Dart "GTS 210 Tribute." The Mopar '12 will be available this summer straight from the factory, while components of the Fiat 500, Jeep Compass and Dodge Dart custom configurations will be available in the fall as stage kits or a la carte from the Mopar catalog, Chrysler officials said.
  The limited, very limited Mopar '12 300 builds on the success of Mopar versions of the 2010 Dodge Challenger and 2011 Dodge Charger. The Mopar package designed specifically for the  Mopar '12 300 transforms the Chrysler 300 flagship sedan into a performance tribute to celebrate Mopar's 75th anniversary with unique appointments, select high-performance parts and appearance items straight from the Mopar parts catalog, according to Jim Sassorossi, head of Mopar sales and product development.
 During the run up to the  2012 North American International Auto Show in Detroit, Mopar kicked off its year-long 75th anniversary celebration with the introduction of the Chrysler 200 Super S by Mopar and the Dodge Charger Redline.  The Mopar name , a simple contraction of the words MOtor and PARts, was trademarked by Chrysler back in 1937. By Joseph Szczesny


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